OPTIMALISASI PERAN DAN FUNGSI PUBLIC RELATIONS DALAM MENGADAPI ARTIFICIAL INTELLIGENCE (AI). JIKE : Jurnal Ilmu Komunikasi Efek, [S. l.], v. 8, n. 2, p. 394–403, 2025. DOI: 10.32534/jike.v8i2.7221. Disponível em: https://e-journal.umc.ac.id/index.php/jike/article/view/7221. Acesso em: 1 dec. 2025.