Proses Kegiatan Digital Marketing Communication Dalam Membuat Konten Wisata & Otomotif di VF Digital Indonesia

Abstract

Field Work Practice (PKL) is an alternative in implementing the national curriculum as a course
that aims to produce graduates who are professional in their fields. With the development of
technology and science, we are required to compete in the world of work by improving the quality
of human resources who have good quality knowledge, good personality components and skillsthat
can be used in the life of society and the state in the field of work they do. Therefore, human
resources are currently an obligation for managers of both public and private organizations both
leaders and members of the organization are required to know how humans as sources of power or
energy have the ability to be used in building organizations and students have the opportunity to
develop ways of thinking, provide useful ideas and can increase their knowledge. Digital
marketing is an effort to promote a brand or brand and market it using digital media, such as the
internet. Currently, digital marketing is very popular used by most marketers around the world.
This is the impact of the increasing world of the internet and technology that makes the internet a
very prospective market.
Keywords: Digital Marketing Communication, Digital Tourism, Automotive content, Tourism
Content.